Menu Close
Digital Marketing-icon3

Types Of Digital Marketing Channels

We are always looking for ways to keep our data safe in this information age. And the latest way to store information is in the cloud. For those who don’t know, this is a way you can store data remotely rather than on your device. 

Is Cloud Computing Safe?

It cuts IT costs drastically while also speeding up operations. But how safe is it to save data remotely? Most have not leaped faith yet to cloud computing.


You are entrusting a third party to oversee your data and keep it safe. But you are giving up control of your data when you do this. What happens if disaster strikes? Your data could be lost, corrupted, or even stolen.

You would assume that the third party handles your data and ensuring that nothing goes wrong. And they might make promises it’s safe, but it’s still your data. Therefore, it’s your responsibility.

These sure are some pretty severe risks to using cloud computing software. It’s no wonder few have leaped faith yet. So what could be so great about cloud computing software that would have people use it if they have to worry about data breaches like this?


In short, data encryption is used by cloud software to prevent any data breach. The data is encrypted while in transit and while sitting on the cloud storage servers. And a cloud service that offers you the ability to set the encryption keys and have control over who can and cannot see the data will be key in controlling the safety of data while on the cloud.

Storing data on the cloud prevents you from being susceptible to a data breach when sharing your data with someone else. So when you’re emailing files back and forth, you’re at risk. However, giving people access to data in the cloud keeps it safer, especially if the company you contract with uses encryption software as it should be.

What happens when your employee walks out of your place of business with your data stored on a disc or USB drive? You run the risk of that disk or USB drive going missing or becoming destroyed. That certainly isn’t a safe way to keep your data. But with cloud storage giving you the ability to access your data from any location, this eliminates the need for disc storage and USB drives being used to store data, making the data safe from loss or damage.

Cloud services often have backups of your data. This is something a company likely could not emulate on its own because of the cost of keeping data safe in many locations. Cloud servers, however, can store your data in multiple locations so you can access it.


Using the cloud keeps your data much more organized. If you have multiple employees storing important data that you need to have access to, keeping it on the cloud will keep it much more organized. No more data scatter and time spent searching for where you stored something. If you have your data on the cloud and have all of your employees storing data there, then you will have no problem seeing the data you need when you need it.

While cloud computing has its pitfalls, if you do your homework and find a reputable service that can meet your needs in safety and accessibility, then you shouldn’t have anything to worry about with your data. You might even find that it’s one of the best things you could have done for storing your data.

Staying Safe with Electronic Payments

Online, we don’t get to see the person we’re paying, so often, it’s hard to tell whether your information is safe from fraud. However, sometimes it’s just easier to pay online, or it may be the only option available.

To help ensure that you’re staying safe with electronic payments, there are things you need to know and keep in mind. 

1. Use Credit, Not Debit

Credit cards come with better consumer protection against fraud, and your liability is usually capped at about $50, as long as you catch the extra charges in time. Debit cards have little of a liability. When you report your card as missing, you could be held liable for the entire amount. 

So, stick to credit cards. If you ever have any doubts, you can use a one-time credit card to generate a random card number linked to your bank account. All of this will make it harder for criminals to get hold of your money and information. 

2. Check the URL

When you go onto a website that requires your private information, make sure the page’s address starts with “https” and not “http.” That extra “s” means that the website uses an encryption code that scrambles your information, preventing people from getting your information. The “s” doesn’t always mean that the transaction is 100% safe, but it is a quick check that might give you a sense of security. 

3. Don’t Shop in Public

Public Wi-Fi is never secure from scammers, so buying things online with that Wi-Fi is almost begging people to take your information. Whenever you feel the need to buy things online, use private Wi-Fi and your computer. You’ll then find that your information will be safer from lurking criminals. 

4. Never Give Out Your Social Security Number

There isn’t a single reason why someone would need your social security number for you to buy something. If a website asks way too many questions, leave the website and don’t make any purchases from them. 

5. Use a Safe Password

Things like “12345”, your social security number, or your birthday are not strong passwords. Hackers will easily get into your private information and potentially ruin your life. If you can’t think of a secure password, use a password generator. 

Do not write your passwords down anywhere. The wrong people could get their hands on that paper, so try remembering them instead. To keep your private information as safe as possible, you can also try changing your password every couple of months. This will make it that much harder for people to gain control of your information. 

Your information is your information, so stay safe when shopping online because scammers are always lurking. Keep your eyes open for little clues on whether you’re about to be scammed. Clues will usually be hidden; you have to know how to look for them. And if you don’t notice any clues, trust your instincts. 

If you’re on a website and you’re getting a bad feeling about what it’s asking or how it looks, get off the page. It’ll be safer for you and your information.

Seven Ways to Keep Your Mobile Device Secure

We often live our lives through our phones or tablet. They are small and portable, making it the best option to keep all of our appointments in one place and communicate through email and other methods. 

But if you were to lose your phone or just put it down and it got taken, would you fear your personal information getting stolen? There are ways to secure your mobile, so you don’t have to worry about what happens if your device gets into the wrong hands.

1. Use a Pin or Password

Preventing someone from getting into your device will stop most people from gaining access to your information. All phones have the option of a lock screen, and while it might seem inconvenient to have to put in that code on your device all the time, the thought of losing all of that information or having it get into the wrong hands is too great not to lock up your phone. Use a wonderful combination of numbers that cannot be easily guessed. It might be a good idea to change the passcode frequently as well.

2. Be Careful Which Apps You Use

It would be best if you only used trusted apps. Bad apps can be loaded with malware that gets into your system and can steal your information. Using major app stores like Google Play or Apple iTunes lowers your risk of downloading a bad app. This isn’t as big of an issue for Apple or Microsoft users, but Android users should be careful to use Google Play to download apps. 

Still check the reviews before downloading something, even from these trusted app stores. While it’s safer through them, there can still be malicious apps even there. So read those reviews.

3. Stop Advertisers from Tracking You

Your provider might allow advertisers to track you. You can go to Settings on your phone and adjust this, so your information is not getting in the hands of advertisers.

4. Have Remote Location and Wiping on Your Device

If your phone is lost or stolen, you can track your phone with the remote location device. You can also wipe out sensitive information from your phone or device, so you don’t have to worry about it getting into the wrong hands.

5. Be Careful on Public Wi-Fi

Being careful about public Wi-Fi is a great way not to use up your data, but the major problem with public Wi-Fi is that it allows your data to be available to anyone. So try to do banking while at home, or if you can’t, then use your financial institution’s app. Or you can use an encryption service.

6. Use Online Security Software

You use it on your personal computer, so why wouldn’t you use it on your mobile devices? They are just handheld computers. So check with your favorite security software company to see what they offer for mobile devices.

7. Wipe Old Gadgets Clean

When it’s time for an upgrade, make sure you take care of wiping your device before selling or giving it away. You need to wipe the internal memory, too, because just deleting apps can be restored by someone tech-savvy.

Keeping your mobile device safe is just as important as protecting your home computer. None of this is hard to do, and you don’t need to be computer savvy to do it. You can always speak with your mobile provider about how to set your mobile device up and keep it safe.

Types Of Digital Marketing Channels

Most Viewed Posts
Recent Posts
Digital Marketing-icon3

Types Of Digital Marketing Channels

error: Content is protected !!